With the job of marketing falling square on the author’s shoulders nowadays, it seems like most of us are spending more time peddling our books and less time writing new ones. That’s why Good Reads is such an important tool.
Michelle Campbell Scott’s Goodreads For Authors: How To Use Goodreads To Promote Your Books is a comprehensive guide to the social networking site. The book is clear, concise and easy to read. It’s got a logical order that’s invaluable to beginners, giving a soup to nuts crash course to get you up and running. Intermediate users will find a wealth of details that will raise your understanding to the next level. And, the end of chapter summaries will allow the no-time-to-read browser a quick study and immediate answers.
I’d been poking around on Goodreads for about year, and was somewhat familiar with the website. Yet I didn’t yet understand how best to use groups or giveaways to promote my books. There were a lot of features that I was completely unaware even existed. The book walks you through everything from signup to reviews to widgets in meticulous detail. I spent a couple of weeks studying this book—not because of any problem with the content, but because I kept jumping over to Goodreads to implement the book’s suggestions. To cap it all off, there’s an outline on how to accomplish and prioritize these tasks, which can seem overwhelming if viewed all at once.
This is a must have for any author serious about taking his or her career to the next level.